My name is Ilia Barmpouti, an architect and designer driven by minimal aesthetics and a love for storytelling. Becoming a parent sparked the idea to create baby products that combine design, function, and meaning — a balance between emotional connection and everyday practicality. This led to the creation of Nori in Story, a consciously handcrafted brand born in Greece.
Nori in Story offers a thoughtfully curated collection of sustainable nursery essentials made for comfort, safety, and storytelling. Each product is crafted by hand from premium OEKO-TEX® Standard 100 certified materials such as cotton muslin and linen — safe for sensitive baby skin and perfect for daily use.
Our product range includes:
- Muslin Towels: Ultra-soft, breathable and absorbent. Ideal for newborns and toddlers.
- Linen Bedding Sets: Duvet covers, fitted sheets, and pillowcases with hypoallergenic and temperature-regulating qualities.
- Cozy Nightgowns & Baby Bathrobes: Gentle and practical, made with high-quality fabrics for everyday cuddles.
- Bath Capes & Ponchos: Functional and fun designs for bath time or play.
- Bed Pocket Sets: A clever storage solution for baby essentials.
At the heart of Nori in Story lies a narrative inspired by endangered animals affected by the climate crisis — elephants, hippos, whales, crocodiles, polar bears and Grus. Through abstract lines and meaningful embroidery, we aim to spark awareness and inspire parents to care for both their babies and the planet.
We believe thoughtful design can create emotional connection. Our mission is to blend sustainability, minimalism, and craftsmanship — to offer more than just a product. To tell a story.